SubscriptionX 2024 - JOMO Club
Gemma Mills, CEO & founder of JOMO Club - a D2C membership featuring artisan alcoholic drink alternatives designed to promote the ‘Joy Of Missing Out’ - joins Katie and Hessell to discuss the inspiration behind her subscription business.
Discussion points in this episode:
- How entrepreneurial spirit helps when launching a new subscription
- Why events, and different seasons, are a key consideration when scaling a business
- How to build a club or community of shoppers
- What lessons can be learnt along the way
Behind the microphones:
Gemma Mills, CEO & founder of JOMO Club:
Hessel Mulder, Enterprise Account Executive at Chargebee
Katie Searles, Editor, InternetRetailing and DeliveryX:
- (00:00) - Tempo: 120.0
